Are ChatGPT ads worth it? What they cost in India and who should try them first
ChatGPT now shows ads in India. Here's how they work, what a fair test costs, which businesses aren't allowed in yet, and how to run a small first campaign.
Field Notes
by SpiderWebX
Plain-English guides to marketing and websites, written for people who run businesses. 10 articles so far.
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Are ChatGPT ads worth it? What they cost in India and who should try them first
ChatGPT now shows ads in India. Here's how they work, what a fair test costs, which businesses aren't allowed in yet, and how to run a small first campaign.
How do I get my business recommended by ChatGPT?
Ask ChatGPT for the best option near you and it names a few businesses. Here's what decides who gets named, and eight things you can do to make it you.
Why isn't my website showing up on Google? 9 reasons and fixes
Searched for your business and found nothing? Here's how to check whether Google can see your site, and the nine most common reasons it can't.
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How to choose a digital marketing agency, plus 7 red flags
A bad agency costs you money, and months you can't get back. Here are the questions to ask before you sign, and seven warning signs that mean walk away.
Website traffic but no leads? 5 reasons and how to fix each
Traffic without leads usually comes down to five fixable problems. Here's how to spot each one and what to change first.
Is SEO dead? How to get found when AI answers first
AI summaries now sit at the top of many search results. Here's what still works for getting found by Google and AI tools, and what to stop doing.
Google Ads vs Meta Ads: which is better for a small business?
Both can work brilliantly, but they catch people at very different moments. Here's how to choose where your first ad budget goes.
Why is my website so slow? Core Web Vitals in plain English
Slow pages lose customers before they see your offer. Here's what Google's three Core Web Vitals mean, in plain English, and how to improve them.
How often should a business post on social media? A simple weekly plan
Posting every day and then going quiet doesn't work. Here's a simple weekly rhythm built around four types of content that a busy business can keep up.
Ads getting clicks but no leads? Fix your landing page first
If your ads bring clicks but no enquiries, the page they land on is usually the problem. Here's what a landing page that converts needs.
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